Bachelor of Business Administration (BBA)
Bachelor of Business Administration is a program which prepares the undergraduate students for employability as well as higher education in Business Administration and Commerce.
This program focuses upon foundation concepts of Management, Business, Industry and Commerce. It includes development of Business and Industry Knowledge as well as inculcate skills needed for higher education as well as employability such as Communication Skills, Presentation Skills, Competence Skills and Analytical Skills.
The duration of this program is six semesters (3years).
Each semester consists of 6 months including examination. On the successful completion of the course the student will be awarded with 3 years regular BBA.
Specialization Offered
| Sales & Marketing |
| Financial Services & Banking |
| Retail Management |
| Information Technology |
- Duration: The duration of this programme is three years spread over six semesters.
- Certification: On successful completion of all the semesters, the students will be awarded
with the BBA degree from a renowned University of the Country - Eligibility: 10+2 or equivalent.
- Fee Schedule:
1st term- At the time of admission, 2nd term- On are before 1st Jan
3rd term- On are before 1st June, 4th term- On are before 1st Jan
5th term- On are before 1st June .
Subjects
| Semester – I | Semester – II | Semester – III | Semester – IV |
| • Language – I
• English – I • Core – I Principles of Management • Core – II Basics of Business and Business Environment • Allied Paper-I Mathematics for Management-I • Environmental Studies # |
• Language – II
• English – II • Core – Ill – Organizational Behaviour • Core – IV – Economics for Executives • Allied Paper II – Mathematics for Management – II • Value Education – Human Rights # |
• Core V – Financial Accounting
• Core VI – Production and Material Management • Core VII – Marketing Management • Core VIII – PC Software (MS Office) – Practical • Allied : III – Business Law • Skills Based Subject 1 Communication Skills I • Tamil @Advanced Tamil # (or) Non-major elective-I Yoga for Human Excellence # / Women’s Rights # Constitution of India # |
• Core IX
• Human Resource Management • Core X – Financial Management • Core XI Financial Accounting Package Tally (Practical only) • Core XII • Management Information System • Allied : IV – Taxation Law and Practice • Skills Based Subject-2 : Communication Skills II • Tamil @ / Advanced Tamil # (or) Non-major electiveII : General Awareness # |
| Semester – V | Semester – VI | ||
| • Core XII
• Cost & Management Accounting • Core XIV – Research Methods for Management • Core XV – Advertising and Sales Promotion • Core XVI – Insurance Principles and Practice • Skill Enhancer : Institutional Training* • ELECTIVE – I • Skill based Subject – 3 : Campus to Corporate |
• Core XVIIEntrepreneurship and Small Business Management
• Core XVII – Investment Management • Core XIX – Services Marketing • Elective – II • Elective – III • Skill based Subject – 4 : Soft Skill for Business • Extension Activities © |
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